On Nike+ and rebirth
The Nike+ running app underwent a drastic transformation to become Nike Run club. Gone is the old r ed and white branding, replaced by black and volt yellow. Impeccable timing as Brighton and Hove Albion switch ed their away strip to the same colours (with Nike as the kit supplier). The whole focus of the app appears to have altered from a useful run tracker in a "quantified self" category. To a more limited - albeit focussed - coaching app. This wasn't the most popular update if my friend leaderboard is anything to go by. Shrinking from 6 regular people every month to me and one other and even then only on some months. I wasn't running regulatory when the change happened but remember some complaints about users losing their training plans . We runners are a funny lot. To illustrate, I had a conversation at the weekend with someone who was upset about running a marathon in 4 hours and 2 minutes rather than just under 4 hours . Our training plans are the