MEETUP: "Product Management in Unusual Places" at ProductTank Brighton
Last week was an interesting edition of the ProductTank Brighton meetup hosted by Pure360 . The topic was " Product Management in Unusual Places ". Reading blogs and books it is easy to think that Product Management falls into two distinct groups of "B2C" and "B2B". Yet there are some more interesting cases lurking in there. Faye Wakefield from Comic Relief started with a talk on "When everything MUST be alright on the night, how do you test, collect feedback and iterate?" . Her situation is unusual as the focus for the year is pretty much on supporting seven hours of television once a year. Most of the donations come during this time. The key goal is to collect donations so the culture is risk averse in experimentation. S o this is an extreme environment for risk appetite. What was similar here was small user base interacting over time a large period of time. This is not suitable for doing A/B tests, or other experiments, to discover how to i...